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Gucci

'Second Summer of Love'

Film Titles

 

To celebrate the 30th anniversary of the 'Second Summer of Love', Gucci and Frieze presented new films exploring the cultural impact of acid house music. The Bon Ton were commissioned to create the film titles. Rather than try to emulate the style of music ephemera from this period, we were briefed to create titles with a timeless elegance.

https://www.frieze.com/video/second-summer-love-prelude-1